QA Graphics developed the website, HyVee 360, for Hy-Vee, Inc., an employee-owned corporation operating 235 supermarket stores in eight Midwestern states. The new site provides education about Hy-Vee’s sustainable initiatives along with tips on how consumers can live a healthy and sustainable life.
A key feature of the site is an interactive component that allows viewers to interact with a 3D store model. Visitors can select different departments like produce, seafood, or Health Market to learn more about Hy-Vee’s sustainable efforts. They can also learn about Hy-Vee’s efforts to reduce energy and resource consumption, increase recycling, and expand their offering of local, organic and sustainable products.
“We chose to create the website to engage our employees and customers and to keep them informed of our sustainable initiatives,” said Michael Smith, AVP of Real Estate and Sustainability at Hy-Vee. “Hy-Vee 360 provides visitors to the website a good overview of the types of sustainable activities we are engaged in and also encourages them to provide us feedback.”