The Challenge: Equipment and products are increasingly more difficult to visualize for marketing, sales, and training.
The Goal:To create photo-realistic 3D graphical representations. Whether you have parametric models or photos as the starting point. QA Graphics can accurately transform your product into 3D graphics with exploded views, animations, and cutaways. Saving you time and money versus other costly concepts.
The Results: Customer are delivered photo realistic models/videos for sales, marketing, training, and stakeholder presentations that effectively illustrate your product.
Make your design become a reality. Contact us to learn more and see examples.
Visually Appealing Design
Using a state-of-the-art rendering software, we provide fast, professional, and cost effective platforms for marketing and sales presentations.
3D Rendering Video & Motion Graphics 3D Modeling
It’s much easier to work on equipment when…
you have a solid idea of how the internal process looks and works. This allows for workers to safely conduct maintenance when fully trained and an impressive piece for trade shows when equipment is to large to transport. Let QA Graphics help you and your team visualize your ideas. Contact us today.
Download the Project Spotlight PDF version HERE for more information and pictures.
Project Spotlight: Site Maps, Exterior Renderings, Fly Through Video, Floor Plans, and Future Capabilities
QA Graphics recently was granted the opportunity to work with another local company, D.R.A. Properties L.C. from Ankeny, Iowa.
D.R.A. Properties L.C. is an Ankeny, Iowa-based real estate development company founded by Ankeny native, Dennis Albaugh. Albaugh took his first steps into real estate in 1992, with the goal of wanting to create a positive impact on his hometown of Ankeny, Iowa. Mr. Albaugh is also CEO and owner of the globally known agriculture chemical company, Albaugh, LLC which is recognized as the largest wholly-owned formulator and packager of crop protection products in the industry.
The first steps for the Prairie Trail project in Ankeny was awarded to D.R.A. in 2005. Prairie Trail is the first community in the state of Iowa to embrace the concept of New Urbanism development which cultivates with diverse and distinctive homes, neighborhood stores, offices, schools, and parks. This walkable development boasts more sidewalks and trails to connect the entire development to the City of Ankeny. At 1,031 acres, this planned urbanism community is built on the tradition of Iowa’s great neighborhoods. With the metro city as one of the fastest growing cities in the U.S., Prairie Trail is in the center of it all.
“We (QA Graphics) typically do most of our work nationally and saw this opportunity to work locally, wanting to showcase our complete commercial building skills, start to finish, to the surrounding area,” said Dan McCarty, Owner of QA Graphics an Ankeny native.
QA Graphics provided a full design solution for D.R.A., enhancing the visibility of The District. Utilizing their award-winning 3D design team and state of the art 3D technology, QA Graphics provided a versatile design tool which will be used for multiple marketing and presentation opportunities.
Using 3D design will enable potential tenants to view the property with photo-realistic views to aid in the decision-making process and on-site selection for the potential build site. QA Graphics used many existing assets from the development process including Revit files, ariel maps, and civil design topography. The final product will allow anyone wanting to see The District in an accurate 3D perspective including business and potential growth of the development.
This leads to the following services that QA Graphics provides:
Site Map
QA Graphics worked with D.R.A. to provide a full 3D rendering of an overall view of the targeted area The District. This overall view will be used to show potential clients and builders the possibilities for site selection. Several different types of sitemaps were created, depending on the various marketing needs. The one pictured above consist of The District as it stands today with three potential buildings added in. This particular sitemap also contains “ghost” images of mock buildings to represent potential site locations. D.R.A. can use images like this for a variety of areas such as: showcasing to potential clients the area, helping the residents view the potential district for public voting on a bond referendum for future public facilities, or marketing and sales materials to name a few.
QA Graphics also provided 3D exterior perspectives of the existing buildings in photo-realistic 3D, providing D.R.A. with multiple angle or view of those buildings.
Exterior Renderings
QA Graphics worked with D.R.A. and their architectural firm to provide photo-realistic 3D exterior perspective renderings of over 120,000 square feet of the prime retail/office space. The local architecture firms provided Revit wireframe models which allowed QA Graphics to model them accurately with a higher amount of detail. Giving the sitemap even more of a dynamic look and feel, just as if you were viewing Prairie Trail in person.
Fly Through Video
Fly through videos are creating a virtual environment. Their purpose of being created is to market a property development to secure future tenants or showing the public future proposed public buildings. A fly-through of The District was a key option that D.R.A. wanted to be developed for these exact purposes. Bringing the development to life to help sell the vision for this first of its kind neighborhood.
These materials can be easily created into a general fly through video of The District or a 360° panoramic view to use in presentations as the graphics are already in place. Graphics enhancements like these will truly aid customers who are unable to visit the physical site to have an excellent experience of the site and feel of the area.
Floor Plans
D.R.A. also wanted accurate 3D renderings of specific building floor plans based on the tenants need. This provides a realistic look at what their building and space might look like. The client provided the construction document of the buildings to create the detailed information for the project, as this is a quick process for QA Graphics to complete.
Future Capabilities
QA Graphics has become a one-stop graphics shop for commercial buildings over the last ten years. This provides opportunities for our clients to continue to take the assets we have already created for them and allow us to provide even more deliverables for marketing materials. A future option QA Graphics can provide for projects like DRA includes a digital kiosk. This is a highly customizable option that can work with the sitemap and assets already created. The kiosk can host interior fly through to showcase tenant’s use of space, acting as stopping points along the sitemap.
HVAC graphics such as floor plans and site maps can even be created to assist Facility Managers with utility locations such as storm sewer, lighting, ductwork, etc. These graphics will allow the relationship between the site and building automation software controlling those buildings. Creating a holistic view that ensures all items associated with your facility are cohesive and well maintained. These are several options that numerous clients are taking to bring their materials to the next step and just a few of QA Graphics capabilities and areas of expertise. For an area like The District and many commercial building locations, options like mentioned above can bring life to the site and market the neighborhood as a whole. The process of creating a 3D image is complex and requires a lot of skills and decisions to be made. Many details need to be adjusted in making The process of creating a 3D image is complex and requires a lot of skills and decisions to be made. Many details need to be adjusted in making
These are several options that numerous clients are taking to bring their materials to the next step and just a few of QA Graphics capabilities and areas of expertise. For an area like The District and many commercial building locations, options like mentioned above can bring life to the site and market the neighborhood as a whole. The process of creating a 3D image is complex and requires a lot of skills and decisions to be made. Many details need to be adjusted in making an object appear realistic. D.R.A. was able to quickly see the power of 3D, along with the timeliness and quality of service QA Graphics can provide to their potential customers.
QA Graphics is a leader in the building automation and green building industries. The company specializes in HVAC graphic development services, system graphics, floor plan graphics, and Energy Efficiency Education Dashboards™ (EEEDs). Since 2006, QA Graphics has served as an expert design resource for the building controls industry and is able to provide BAS graphics for any type of building automation. The company also provides marketing solutions such as interactive applications, 3D design and animation, UX design, videos, and more. Visit www.qagraphics.com to learn more.
D.R.A. Properties L.C. is an Ankeny, Iowa-based real estate development company founded by Ankeny native, Dennis Albaugh. Albaugh took his first steps into real estate in 1992, with the goal of wanting to create a positive impact on his hometown of Ankeny, Iowa. Mr. Albaugh is also CEO and owner of the globally known agriculture chemical company, Albaugh, LLC which is recognized as the largest wholly-owned formulator and packager of crop protection products in the industry. Visit www.prairietrailankeny.com/dra-properties/ to learn more.
Time is money and training your employees take both. We know that a well-trained employee is the cornerstone to your companies success.
With being in the age of visual information, visual content is king. With 65% of the population deemed as visual learners, are you keying into how your employees need to be trained?
Click the image above to see one of many
different instruction videos we can offer.
Key Reasons for visual learning courses:
– Stays in long-term memory
– Transmit messages faster
– Improve comprehension
– Motivates learners
Don’t Just Tell… Show, Demonstrate
Standard equipment and process manuals are often technical, and lack relevance when it comes to scale.
QA Graphics knows that the key to better trained employees is to bring the process to life through animation.
With a realistic training tool that provides information on specific tasks as well as the overall production process, the client can confidently work sooner. Employees aren’t left to interpret training manuals on their own anymore.
With 90% of consumers watching online videos, using video marketing in new ways is more relevant than ever. Sizzle Reels are a great way to take your marketing and sales strategies to the next level. QA Graphics can create short, fast-paced, informational videos to promote your business and capture your audience with an exciting visual and audio message. Our video team uses the latest technologies to produce professional animated videos, motion graphics and other visual effects. We will bring your business to life with our high-end graphics, 3D animations and voice-over capabilities.
The Rise of a New Marketing Platform
Online video is now a basic part of a consumer’s online experience. Online users look towards video for news, entertainment, shopping, social sharing, and more.
YouTube is the number two search engine in the world. (DigitalSherpa, 2014)
80% of online viewers will watch a video, while only 20% will actually read content in its entirety (DigitalSherpa, 2014)
Marketers Continue to Shift
Marketers know that video is now a vital part of consumer outreach. Video allows marketers to show off every detail of a product in a creative and enticing way.
71% of consumers say that video is the best way to bring product features to life. (Multichannel Merchant)
93% of marketers use videos for online marketing, sales, or communication. (eMarketer)
Video is the fastest-growing ad format, with spending rising 41.4% this year and 40% next year. (eMarketer)
Contact us to make our industry-leading products part of your brand today and join our group of satisfied clients.
